Sponsored: Roots XL Collection Pop-Up Store

Want something comfortable, yet rugged? Well, you’re in luck, because Roots has been in business for forty years, and they’re celebrating with the Roots XL Collection.

The line is designed by Roots Athletics designer Adrian Aitcheson. Aicheson, who founded the iconic Too Black Guys and designed the much-lauded Olympic gear for both the 2000 and 2002 games, dug into the archives for his inspiration. “There was a really heavyweight workout jersey we used to make that informed this collection,” said Aicheson. “I used a cotton rayon blend; it’s a bit like denim in that more the you wear it, wash it, and use it, the more comfortable it’ll feel.”

Take a look at the slideshow below, and you’ll note a unique feature for a Roots collection: minimal logos. “It’s a direct departure for us,” Aicheson said. “The logos are still there, but we’re keeping it minimal. However, what we have done is gone all out on the other elements of the collection; it’s heavy-duty fabric, there’s flatlock stitching, nickel-plated zippers . . . it’s the most premium sweatshirt we’ve ever made, and we’ve done it that way to ensure that Roots is not just the most popular gear in Canada, but the best.”

Want yours before everyone else? Not a problem; from Thursday, February 27to Sunday, March 2, Roots will host a Toronto-only Pop-Up store at 567 Queen Street West (at Portland in the front of Tattoo Nightclub). On Thursday and Friday, it’ll be open from 12-8PM. On Saturday and Sunday, that’ll be 11AM-12PM.

Won’t be able to make it? No worries; the XL collection hits stores nationwide (and online at Roots) starting Monday, March 3.

Prices range from $38.00 for a pocket-tee to $158.00 for the Algonquin Zip-Hoody.

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