Know those people who ski jackets to the dog park or under armour to a game of pick-up? You know, the kind of people who really want you to notice that they’re wearing performance gear, even though they’re just picking up the mail?
Well, Opus Fresh, who still have fifty-four days left on their Kickstarter but are already fully funded, takes the opposite approach. They’ve designed outdoor adventurewear that wouldn’t look out of place in a downtown crowd.
Their line, which includes jerseys, cardigans, and coats, has all the high-tech features associated with performance gear, like moisture wicking, good warmth to weight ratio, and antibacterial fabric, but it looks equally at place on a kayaking trip or at the pub after work.
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