Super Bowl Ads: For A Few Million Dollars More

Here’s everything we missed for our first Super Bowl ad round-up, except for that brave soul who streaked out onto the field with “DailyXY” painted on his chest. Sorry dude, but they turned the lights out on you and we couldn’t get a shot. Next year. Bar Refaeli kissed a … Read More

$53.2 Million Worth of Super Bowl Ads

CBS has sold out its ad inventory for Super Bowl XLVII, with prices averaging between $3.7 and $3.8 million per spot. While these ads sure are expensive, none of them will compare to the lasting impact (and exceptional value) of a half-time streaker with “DailyXY” and “YOLO” painted on his … Read More

The Score on Super Bowl Ads

Advertising themes and gimmicks once considered tried, tested and true, can become tiresome and taxing with one too many incarnations. When millions upon millions are watching the debut of a TV ad in manic anticipation – as has become Superbowl broadcast tradition – it’s even more vital, particularly from a … Read More

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