johnnie walker Archives

The Johnnie Walker Embassy

January 24, 2013January 24, 2013 by Staff

Poor Canada. Sure, we get a lovely visit from the Johnnie Walker ambassador every now and again, but we’re nowhere near as big a market as China. In fact, China’s Scotch market is so huge that the Wall Street Journal is reporting a bubble. Bubble or no, Beijing is now … Read More

Johnnie Walker Changes Course

May 17, 2015October 5, 2012 by Dave Robson

When an icon makes a change, everyone takes notice. Johnnie Walker, the top-selling whisky worldwide, is altering its line-up. Gone are Green Label and Gold Label 18 Year. Johnnie Walker’s master blender, Jim Beveridge (yes, his name is really pronounced how you think it is), is introducing two new whiskies … Read More